Herborium Group, Inc., is a novel botanical therapeutics® company focused on developing, licensing, and marketing of proprietary, botanical based medicinal products, targeting unmet medical needs. The Company responds to both consumers and healthcare professionals demand for safe, efficacious, all natural medicinal options for treatment and prevention of selected diseases and health concerns.

The Company business model focuses on emerging market opportunities spearheaded by the growth of a new market sector located between high-cost, high-risk, ethical pharmaceuticals and commoditized classic nutraceuticals (supplements). The potential for this market assesses for over $125 Billion in the USA and UK alone.

This new market is presently positioned for exponential growth since it represents a compelling response to changing needs of a healthcare sector. For the industry, botanical therapeutics provide a value added approach based on product differentiation, higher profit margins, and intellectual property protection with a lower risk and regulatory burden and lower cost. Nutraceuticals (supplements) face increasing FDA and market scrutiny, with massive competitive pressures. To meet the needs of this new growing market opportunity for a diverse spectrum of botanically based drugs, along with complementary and non-traditional therapies, Herborium introduces its own botanical therapeutics® defined as “bridge products”, an emerging category of natural medicines whose safety and efficacy are validated through clinical studies.

Botanical Therapeutics® represents benefits and attributes of both aforementioned traditional sectors. Botanical Therapeutics bring the intellectual property value, posology, clinical validation and rapid market entry while maintaining a safety profile of botanical ingredients and offering the benefits of preventive medicine and cost containment. For its own Botanical Therapeutics the Company uses clinical validation and a proactive regulatory strategy based on the FDA Guidance for Industry: Botanical Drug Products (FDA Guidance 2004) to establish and maintain a differential advantage. Herborium harvests its proprietary therapeutic candidates from Traditional Chinese Medicine with initial confirmatory data and utilizes Western regulatory, clinical and marketing strategies to successfully introduce the products to the Western markets. This strategy serves to mitigate risk in the product development and marketing strategies. The Company secured a pipeline of botanical ingredient based products in the areas of dermatological needs, Prostate Health (BPH), Liver Diseases, Women’s Health and selected sexual disorders resulting from cardiovascular disease, use of anti-depressants, surgical procedures, and other problems. The longer-term pipeline includes arthritis candidate and the anti-infectious product candidate focused on antibiotic resistant infections. Herborium Managements represents a unique blend of expertise with over 50 years of successful business dealings in Asia, an exceptional track record in pharmacology and drug development, clinical testing and regulatory affairs in the US and Europe, supported by high standards, know how in herbal science and formulation, and specifically Modern Chinese Medicine. Herborium presently sells its products in the United States, the United Kingdom, and continental Europe through a network of distributors, specialty retailers, and e-commerce. With initial seed investment brought to the Company by Friends and Family and a small professional round, spear-headed by Southridge Investment Group LLC, the Company is ideally positioned for exponential growth in the near future. Down economic times are actually realizing an additional pressure on the sector, and both consumers and insurance companies look for safer and more affordable healthcare options.

 

Mission

Herborium strives to become the Leader in developing and marketing novel, safe and effective, proprietary botanical therapeutics® (botanical based medicines), and innovative support content which target selected, unmet medical needs for disease treatment, management, and prevention.

The Company’s business model focuses on emerging market opportunities spearheaded by the growth of a new market sector located between high-cost, high-risk, ethical pharmaceuticals and commoditized classic nutraceuticals (supplements). The Company uses clinical validation and a proactive regulatory strategy based on the FDA Guidance for Industry: Botanical Drug Products (FDA Guidance 2004) to establish and maintain a differential advantage. Herborium harvests its therapeutic candidates from Traditional Chinese Medicine and utilizes Western regulatory, clinical and marketing strategies to successfully introduce the products into Western markets.

 

Advantage

Herborium offers a robust business model designed to capitalize on the changing landscape in the healthcare sector spearheaded by novel regulatory, market and technological trends, and the cost advantage of natural medicinal products. Herborium’s unique blend of management’s expertise, clinical and regulatory know how in the US, Europe and PRC, diversified proprietary Botanical Therapeutics® portfolio and innovative marketing strategies provide for high-value, high-return opportunity and a strong entry barrier for potential competitors

 

Emerging Healthcare Sector

Company Accomplishments

• Technology Ownership (IP)

• Exclusive Distribution Rights

• Exclusive License

• Strategic Partnerships

• Proof of Concept (Commercialization of AcnEase®

• Revenues Generation

• Successful First Round of Financing

 

Worldwide Demand For Natural Healthcare Alternatives

Worldwide:$250 Billion (US/$60 Billion; EU/$50 Billion; UK /$25 Billion)*

It is expected that by 2010, 65% of doctors in the US will recommend herbal or alternative medicinal products and 67% of the US population will use natural medications or alternative therapies. Big Pharma currently lacks a pipeline in this sector.

 

Business Opportunity Changing Regulatory Landscape

• FDA guidance in 2004 facilitates performing clinical studies on botanical therapeutics thereby enabling Herborium to more efficiently test its proprietary products

• European Directive 2004/24/(EC) requires all botanicals not on the market for 30+ years to be supported by clinical efficacy and preclinical safety data thereby, effectively reducing Herborium’s Competition in this Sector

• These Regulations allow faster, more cost effective entry to the Licensed Product Market, and provide opportunities for-licensing to Big Pharma

Herborium’s team assembled expertise in US, EU and PRC regulatory affairs, allowing the company to capitalize on the global regulatory changes relating to herbal drugs and placing it ahead of the competition.

 

Changing Market Landscape

• Healthcare technology, consumers access health related information on the internet

Consumers are seeking safer more natural alternative drugs, concerned with the safety profile of synthetic/chemical drugs

• Consumers are empowered to make health care decisions and seek out non prescriptive alternatives for both disease treatment and preventive medicine

 

Core Business Existing Botanical Therapeutics® Product Line

• AcnEase® Oral Tablets for Acne and Rosacea

• AcnEase Skin Management System® (Masks for Acne Marks/Scars)

• Women’s Health Product

• Men’s Health Products

• Energy Booster

• AcnEase Skin Management System® Maintainers Series

Extended Product Pipeline

• Liver Activator Series®

• Rheumatoid Arthritis Product

• Respiratory Infections Product

Interactive Health and Product Information

• “Virtual Institute for Alternative and Complementary Medicine” (VIACM)

Unique, targeted content to support and complement product lines

 

 

Strategic Model

WHY HERBORIUM®

• Unique access to best botanical product candidates

• Proven Market and Product Development strategies

• Marketing and regulatory experience in US and Europe

• IP Opportunity

• Timing

 

WHY CHINA

• “Un-discovered”, proprietary herbal Product Candidates with confirmed experiential value

• Initial clinical confirmatory data (Western Standards)

• Advanced and efficient herbal extraction and manufacturing technology

 

WHY GLOBAL MARKETS

• Exponentially growing demand for natural medical solutions

• FDA, EMEA recognition of botanical therapeutics

• E-based technology is driving self motivated health awareness

 

Branding Strategy
Science + Nature=Botanical Therapeutics®

Corporate Branding

• Herborium®=Botanical Therapeutics® Company

• Market Innovator

• Information Driven

• Premium Positioning

• International and National Reach

• Multi-Media Approach

Product Branding

• Lifestyle Branding vs Product Branding

• Consumer and Healthcare Professionals Differentiation

• Premium Quality & Safety

• Innovation Driven

• Information Driven

 

Management

Dr. Agnes P. Olszewski Ph.D, MBA. Founder & CEO – 20+ years experience in business strategy and global marketing with private and public companies

Dr. James P. Gilligan Ph.D. Co-Founder & COO – 25+ years experience in biotechnology, drug development, manufacturing, clinical testing . . .

Dr. Alhua Qi, MD and TCM/MD, VP Traditional Chinese Medicine – 30 years TCM drug development clinical practice, originator of acne and liver formulas.

John E. Donahue, Controller/SEC Advisor – 25+ years experience corporate finance, M&A, public accounting

Lawrence Woo, Director; Asia Business Advisor – Past President Pfizer Greater China , President Wyeth Pharmaceutical China

Sir Roger Jones (OBE), Director; UK & EU Advisor – Founder of Penn Pharmaceutical & Chairman (Pro-Chancellor) of Swansea University and Medical School ; Governor of BBC

Dr. J. Thomas August, MD, Clinical Advisor – Chair, Department of Pharmacology, Johns Hopkins Medical School
Buc and Beardsley, LLP, FDA Counsel –

 

Herborium Botanical Therapeutics®= - - Groups of products:

Dermatology AcnEase® Oral , All Natural Acne and Rosacea Treatment AcnEase® Skin Management System® (Masks for Acne Marks/Scars)

 

AcnEase®: Natural Acne Treatment

AcnEase®is a proprietary all herbal medicinal product with a proven 85% response rate* for patients with different types of acne. AcnEase® is particularly effective in treating acne associated with fluctuating hormone levels. AcnEase also addresses multiple symptoms of Rosacea. AcnEase® was featured in the New Generalist a publication of the Royal College of Medicine of London as the only all natural systemic acne therapeutic product. AcnEase® was also featured in the UK Journal of Dermatology and on MSN .UK. AcnEase is consistently ranked in the top three internet searches for acne products on Google and Yahoo in both the US and UK. Presently Herborium is preparing to conduct clinical studies on AcnEase® in US in collaboration with a recognized CRO specializing in dermatology. This research will allow for further differentiation of the product as a plant derived herbal medicine.
Get more information on our all Natural Acne Treatment Link to http://www.acnease.com/

Sexual Health and Performance All natural herbal medicinal products targeting the improvement of male and female sexual health and performance.

 

Sex Enhancers for Promoting Sexual Health

Herborium® is committed to improve and enhance the quality of life for its customers. Since the Garden of Eden, human sexuality has been recognized as both a source of pain and joy for generations of individuals.

Herborium's Sexual Health and Performance Products are natural sex enhancers that focus on improving ones sexual life which constitutes an important part of healthy and happy living. Herborium provides safe, healthy and efficacious alternatives to standard topical female and male sex enhancers. We also support our sexual health products with relevant content that assist our clients to better understand and realize their sexuality and to increase their satisfaction, and overall quality of life.

Herborium's proprietary Sexual Health and Performance Enhancement Products are based on Traditional Chinese Medicine (TCM) formulas which have been modified and improved using modern science. All of our herbal extracts are made using state of the art extraction procedures and the highest quality ingredients available.

The products are most noted for their potent aphrodisiac like effects, however the herbs used in the formulations are known in TCM for promoting longevity and overall health. In addition to producing a strong sexual experience both the female and male formulas also provide for a number of health benefits and have been used long-term with continuing beneficial effects.

 

Sexual Health & Performance Series

Herborium provides all natural herbal products targeting the improvement of male and female sexual performance. These products provide non-prescriptive alternatives to selected sexual disorders resulting from cardiovascular disease, use of anti-depressants and even surgical procedures including hysterectomy.

Lasting Pleasure®, a proprietary, innovative product that increases women's libido, combats the signs of sexual frigidity and fosters receptiveness and the capacity to experience more intensive orgasms. Lasting Pleasure® improves women's sexual satisfaction and unlike topical products and other aphrodisiacs can be used long term to improve and preserve sexual performance for years. The Product has also proven utility in addressing female sexual problems resulting from the use of specific medications (anti-depressants) or hysterectomy. Lasting Pleasure® represents a unique product entry into the growing market of female sexual health needs.
www.HerboriumSH.com

 

MaleForce® Series: all natural remedies targeting male erectile disorders and performance enhancement.

MaleForce®LL (Long Lasting) also marketed as Lasting Power® focuses on improving sexual stamina and enhancing libido and endurance.
www.HerboriumSH.com

 

MaleForce®RR capsules provide an acute Levitra-like activity for men concurrently receiving beta-blockers, antidepressants, and those individuals suffering from fatigue, stress or exertion. MaleForce® RR is also advantageous for those individuals that would like to improve their sexual performance. The effects from MaleForce RR are reported to last for up to 36 hours.

MaleForce®RR is an all natural, proprietary, herbal supplement developed using the principles of TCM and Modern Western Science to enhance and strengthen men’s sexual performance and satisfaction. MaleForce®RR is unique among herbal products in that sexual function in healthy men is significantly enhanced following a single 300mg dose, and individuals with erectile dysfunction (ED) experience an improvement in sexual performance. In both cases the positive effects last for up to 24-36 hours.

 

Energy Restoration

Energy Booster Lasting Energy® (Energy LL®) ”an Herbal Supplement for Energy, Jet-Lag and Hangover

Lasting Energy® an Herbal Supplement to combat Stress, depletion of Energy, Jet-Lag and Hangover

Lasting Energy® is an all natural, proprietary energy booster that has the unique property of decreasing symptoms associated with hangovers and eliminating jet-lag.

This natural energy supplement is also effective for treating overall depletion of energy due to competitive sports, high levels of stress, extensive sexual activities as well as other long term or temporary physical demands. Lasting Energy® liquid formula helps alleviate mental pressure while fostering alertness and mental focus.

No sugar, No caffeine means NO jitters, high blood pressure or upset stomach. Lasting Energy® is proven effective due to its proprietary combination of herbs for energy and stamina. The formula and extraction process were developed by doctors and herbalists specializing in both Chinese and Western Medicine.

Within 30 minutes of taking this natural energy supplement your feelings of exhaustion and sluggishness disappear. You’ll feel less stressed and be more energetic, alert and focused.

Visit www.LastingEnergy.com for more information and to order this fantastic energy booster today!

 

Extended Product Pipeline

Liver Activator Series® Rheumatoid Arthritis Product Respiratory Infections Product “Virtual Institute for Alternative and Complementary Medicine” (VIACM)

HERBORIUM is working on several additions to its Product Portfolio. The near term products under development and consideration include:

The Liver Activator Series® Complimentary Liver Support Products that target liver damage resulting from Hepatitis C, Hepatitis B, and Cirrhosis and focus on regaining liver wellness compromised by alcohol, drugs and environmental factors. The leading product that supports both liver wellness and treatment is Liver Rejuvenator®

ProstAid an all natural product focused on Benign Prostate Hyperplasia (BPH) and ProstCare a similar product that targets Prostatitis

CardioVitae® a proprietary, fermentation based product using a Lucidium derived cell line targeting cardio-pulmonary insufficiencies. An enriched extract derived from a Ganoderma lucidium cell line that helps improve and accelerate recovery from cerebrovascular strokes is also under consideration.

The Company focuses on health needs with large market potential as defined by the number of patients and the demonstrated need for more satisfactory medical solutions. Additional priority products identified by Herborium include:

Men’s Health (Benign Prostate Hyperplasia) Hepatic Disease including Hepatitis and Cirrhosis and Improve hepatic function in patients with chronic liver disease Antibiotic resistant pulmonary infections Rheumatoid Arthritis Cancer Diabetes

 

Product Distribution Channels

Domestic Distribution E-Commerce & Affiliates Natural Health Products and Natural Food stores& Chains Specialty High-end Apothecaries, National Upscale Pharmacy chains Healthcare Professional Market SPAs / Health & Beauty Ethnic Markets Wholesale Market

Global Distribution E-Commerce & Affiliates Presence in UK & Germany Initial Presence in Japan Market Entry into India & Brazil Healthcare Professional Markets SPAs / Health & Beauty Wholesale Market Targeted Markets ( e.g. male market)

 

News

The Healing Power of Botanical Therapeutics®

HERBORIUM GROUP, INC. RAISING FUNDS FOR AN AGGRESSIVE GROWTH PLAN

SADDLE BROOK, NJ, December 10, 2009 -- Herborium Group, Inc. (HBRM),( www.herborium.com) is a botanical therapeutics® company focusing on developing, licensing, and marketing proprietary, botanical based medicinal products to consumers and healthcare professionals. The Company business model focuses on emerging market opportunities spearheaded by the growth of a new market sector located between high-cost, high-risk, ethical pharmaceuticals and commoditized classic nutraceuticals (supplements) The Market potential for this sector worldwide is over $250 Billion annually with over $60 Billion a year spent already in the USA in a natural and alternative health sector.
Read more...

 

Dermatology - Acne
ALTERNATIVE TREATMENTS FOR ACNE
Dr. James P. Gilligan
A major difference between Herbal Based Medicines used for the treatment of Acne Vulgaris and their Western counterparts is the stage in the development of the disease where pharmacologic intervention occurs.
Read more...

 

HERBORIUM GROUP, INC (HBRM) commences the sale of AcnEase®, its proprietary, novel, herbal acne treatment in Germany, the largest natural products market in Europe. , HYPERLINK "Germany-May-28-2009.html"May 28, 2009

Saddle Brook, NJ--(BUSINESS WIRE) - Herborium Group, Inc, (HBRM), a botanical therapeutics® company that develops, licenses and markets novel botanical ingredients based medicinal products, announced today that it has entered the German market with its proprietary AcnEase® medicine for the treatment of Acne and Rosacea. AcnEase represents, possibly, one of the most important product introductions into the field of Acne treatment in the last several decades since it is the only 100% systemic, all-herbal medicine that demonstrated success rates of approximately 95% in clinical studies.
Read more..

 

HERBORI1UM GROUP, INC enters acne treatment market in the UK with the introduction and commencement of sales of AcnEase®, its proprietary, novel, herbal acne treatment. Tuesday, May 19, 2009
Saddle Brook, NJ--(BUSINESS WIRE)--Herborium Group, Inc, (HBRM), a botanical therapeutics® company that develops, licenses and markets novel, botanical ingredient based medicinal products, today announced that it has entered into a long-term distribution Agreement with the largest retailer of male grooming products in the UK, Mankind LLC. In addition to its leading market share of the male grooming market, Mankind also commands a sizable market share of the UK Internet female cosmetic market.
Read more..

 

Herborium Group, Inc. Completes Stock DistributionThursday December 21, 8:42 am ET

TEANECK, N.J.--(BUSINESS WIRE)--Herborium Group, Inc. (OTCBB: HBRM - News), a botanical therapeutics® company that develops, licenses and markets novel botanical-based healthcare products and related digital support content, announced today that on December 14, 2006, it completed the distribution of shares of its common stock to the stockholders of Pacific Magtron International and Advanced Communications Technologies in connection with the September 18, 2006 merger of former Herborium, Inc. and Pacific Magtron International.
Read more..

 

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Contact HBRM.PK

www.herborium.com
Address:
3 Oak Street
Teaneck,
New Jersey,
07666, USA
Email: DrAgnes@herborium.com
Phone: 201 836 2424
Fax: 1 800 813 4080

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